Importing gift cards in bulk

Issue gift cards to a whole list in one go — handy for promotions, staff perks, or moving over from another platform. Each recipient gets a comped card (no charge to you) and a branded email with their code.

Prepare your CSV

Your file needs a header row and one row per recipient:

recipient_email,recipient_name,amount,message
ada@example.com,Ada Lovelace,50,Thanks for being a loyal customer!
grace@example.com,Grace Hopper,25,

1. recipient_email (required) — where the gift card is sent.
2. amount (required) — the card's value in dollars (e.g. 50 or 50.00).
3. recipient_name (optional) — personalises the email.
4. message (optional) — a short note shown in the email.

Run the import

1. Open Gift cards and click "Import".
2. Pick the gift card product the cards are issued against (its expiry rules apply).
3. Paste your rows or upload the CSV, then click Import & issue.

You'll get a summary of how many were issued. Any rows with a bad email or amount are skipped and listed so you can fix and re-import just those.

Next steps